Fit 4 Purpose (360G-LondonCouncils-7564)

To support, inform, up-skill and network at least 400 voluntary and community organisations working with older people, across all London boroughs. To help them effectively manage income reductions by providing them with the knowledge and skills to broker partnerships, 'stay afloat' and most effectively serve their users. Help organisations reduce costs, smaller organisations to become funding free, and others to attract funding through relationship brokerage with local sources of financial and in-kind support. Social media training workshops to promote tools to improve communication, outreach, organisational presence and reduce costs. In addition, a wide range of practical support workshops helped organisations identify and pitch for funding. An online Knowledge Hub will provide information, research, spread best practice, support user consultation and provide equality and benchmarking tools to help organisations demonstrate impact. A suite of briefings will raise awareness of sector changes and highlight challenges and opportunities to organisations working with London's diverse older population .